The Story of Solutions explores how we can move our economy in a more sustainable and just direction, starting with orienting ourselves toward a new goal. Away from the perspective of “MORE” towards a focus on “BETTER”
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Category Archives: ECOsustainsFUTURE
THE LEXICON OF SUSTAINABILITY
True Cost Accounting: The Real Cost of Cheap Food
By considering all of the external expenses factored out of the cost of food, an economic principle called true cost accounting helps consumers understand the real cost of the food they buy.
The Great Forgetting
The Great Forgetting refers to the wealth of knowledge that our culture lost when we adopted our new civilized lifestyle. The knowledge that allowed indigenous cultures to survive, the knowledge that we had once also been tribal and the understanding that we were but one mere culture of thousands. All of this disappeared in a few short generations.
The Great Forgetting accounts for an enormous cultural collapse as once tribal people found themselves in a new and strange mass centralized society. New beliefs, new ways of life rushed into this cultural vaccuum to fill the void. But without being tested by natural selection over thousands of years this new culture was evolutionarily unstable. Continue reading